Last year, Huda Beauty did a reported $400 million retail sales, a tiny fraction of the $13.7 billion generated by Estée Lauder Companies in its last fiscal year, but nonetheless impressive just two years after what Kattan calls her company's "rebirth" in 2016. In LA she started her Huda Beauty blog and YouTube channel as a place to
A year later, the company launched the Huda Beauty makeup line; however, it brought Huda face-to-face with one more of her self-limiting beliefs.
In 2013, Kattan founded a cosmetics line which, like her blog, is also called "Huda Beauty." Her first product, a series of false eyelashes, was released through Sephora. The Huda Beauty label achieved success with the sales of the false eyelashes, which were famously worn by Kim Kardashian.
She went to makeup school in Los Angeles, returned to Dubai and started Huda Beauty blog in 2010. Kattan began to generate a following that loved her makeup tutorials and candid personality.
Launch. The first Huda Beauty product was a collection of false eyelashes released through Sephora in Dubai in 2011, and the United States in 2015. According to reports,The Kardashian sisters used Huda Beauty lashes, providing an early publicity boost to the label.
With more than 26 million followers on Instagram and 2 million-plus subscribers on YouTube, a makeup artist and founder of billion-dollar cosmetics brand Huda Beauty, Huda Kattan has
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huda beauty how did it start
